Tim Bailey likes to joke that he’s always on the look-out for something sexy in the data he tracks on the preferences of Canadians new-construction home buyers.
“Give me something to work with, consumers,” pleads Bailey, the division president of Avid Ratings, a market research company that has been surveying new-construction home buyers since 2014 for the Canadian Home Builders Association.
What the survey shows is that Canadians’ home-buying tastes are, well . . . quintessentially Canadian.
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