Oakville Real Estate News

Pop-Up Staging


Blog by Joette Fielding | March 7th, 2017


popup-book-house-628x354.jpgIn this HGTV-saturated era, most home sellers have heard of home staging, a practice of arranging furniture in your home to make it look as alluring as a photo spread in a design blog. But what is pop-up staging? Consider it the bargain alternative that uses fold-out “fake” furniture for a fraction of the price of actual home staging.

Pop-up staging has taken off in the past few years, because the benefits of traditional home staging are undeniable: According to industry data, staged homes sell 88% faster and for 20% more money, on average. Still, traditional staging is not cheap: Staging fees for a 2,000-square-foot home can run in the $7,000 range. One reason for this high cost is that the furniture takes up so much storage space between gigs.

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